NATCA Unveils New TV, Radio Ads
Thursday, December 01, 2011
Leadership, Members, Deliver Safety Message to Public
NATCA this week unveiled four new ads -- one for TV and three for radio -- that promote our members' public image as safety professionals who ensure the safety of 50,000 flights daily and 750 million passengers annually.
It's all part of our continuing effort to publically convey our strong safety messages, using our slogan of "We Guide You Home."
The TV ad will look familiar to our members who saw the "I am a Professional" video we produced last spring. It features members Steve Wallace (ZMA), Denise Spencer (ZSE), Ryan Holloman (MCI) and Eddie DeLisle (P80) all delivering messages about controllers' dedication to safety, skill and professionalism.
To view the ad, please click HERE.
We also have three new 30-second radio ads, featuring NATCA President Paul Rinaldi and NATCA Executive Vice President Trish Gilbert, including a holiday-themed message. These ads are currently running on the ESPN Radio station (980 AM) in Washington, D.C. where NATCA has had ads airing for several years. We have gotten tremendous exposure and feedback through this medium.
To listen to the holiday-themed radio ad, please click HERE.
To listen to the 30-second radio ad featuring Paul, please click HERE.
To listen to the 30-second radio ad featuring Trish, please click HERE.